In the ever-evolving landscape of social media analytics and social listening, staying ahead of the curve is crucial. At Infegy, we've been at the forefront of social listening technology since 2007, continuously innovating to provide our clients with the most accurate and insightful data analysis platform. Today, we're excited to announce a game-changing feature in our new product, Infegy Starscape: an AI-powered summarization widget that takes social listening practice to new heights. We pride ourselves on being the fastest platform available. Now with this feature, our clients can get the insights they need in understandable text at lightning speed.
Social media generates an enormous amount of data every second. For context, the average query in Infegy's system returns a staggering 1.7 million social post results. This volume of data presents a significant challenge: how can we effectively analyze and summarize such vast amounts of information in a time frame that’s short enough to get results quickly? Due to the way generative AI works, it would take 23 days to summarize all of that data! Not to mention context windows of current AI models are so limited that hallucinations and false summaries would make the analysis ineffective, inaccurate, and unhelpful.
Many of our competitors attempt to address this by sampling a mere 40 mentions, less than .006% of the results, the equivalent of summarizing an entire library by looking at just a few pages. This approach offers a quick, but very flawed, misleading snapshot. Think of it like trying to summarize an entire library by only looking at 40 random pages across millions of books.
For years, Infegy has prided itself on having a best-in-class AI capable of detecting sentiment, emotions, entities, and themes with unparalleled accuracy. This foundation has allowed us to sift through millions of posts, identifying the most relevant and impactful content for our clients.
However, we recognized that there was still room for improvement, especially when it came to summarizing these insights in a digestible format.
Our latest innovation addresses the challenges of generative AI in social listening head on. The new summarization widget in Infegy Starscape leverages our advanced AI to distill millions of data points into clear, actionable insights.
Here's how it works:
Figure 1: Sample output of Infegy’s AI summarization widget, summarizing millions of social media posts over the last month (September 27, 2024 through October 28, 2024); Infegy Social Dataset.
Infegy’s approach ensures that you're not just getting a surface-level view based on a small sample size, but a truly representative summary of the entire conversation that you can base business-growing strategy on.
One of the biggest hurdles in applying generative AI to social listening has been the limitation of context windows. Most systems struggle to maintain context when dealing with such large volumes of data.
Our summarization widget overcomes this challenge by leveraging Infegy's years of experience in AI-driven social listening. It doesn't just generate a summary based on a limited set of posts; instead, it synthesizes insights from our comprehensive analysis of the entire dataset.
With Infegy Starscape and our new summarization widget, you can:
We're thrilled to bring this revolutionary feature to our clients through Infegy Starscape. Our commitment to innovation and accuracy sets us apart in the social listening landscape, and we can't wait for you to experience the difference for yourself. If you would like to see this feature and the full Infegy Starscape platform, talk to an expert today.