Discover interest-based segments within your existing audience

More than who they follow, or what they put in a 160 character bio, gain deep understanding of consumers by identifying the IAB defined, interest-based segments they belong to.


Jetblue Audience Interests

airplanemode_active 40% of Jetblue’s audience is also interested in Air Travel
attach_money 35% of Jetblue’s audience is also interested in Stock Trading
laptop_mac 21% of Jetblue’s audience is also interested in Apple products
directions_car 17% of Jetblue’s audience is also interested in Luxury Vehicles

Filter to specific segments like moms and sports fans

Pick from our standard list of audience segments, or work with your account representative to have custom audiences created for your project.


Audience segment passion for Pizza Hut

Gamers

Medium-High Passion

Moms

Medium Passion

Sports Fans

High Passion

Eco Report

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