Posted by almitra
on March 29, 2010
Politics /
No Comments
Last week, the U.S. House passed very new, very controversial bill over health-care. This new legislation transforms rules governing the medical industry to ensure that tens of millions of uninsured Americans get medical coverage. While the topic is blatant big talk on television and in the papers, it’s still hard to get a grasp on how ‘we the people’ are actually reacting to this historical milestone. To gain better insight as to how the public actually feels, we look turn to the trusty internet & social media to provide us with some answers.
First, lets look at overall buzz. Below we see that there were over 30,000 posts in the days around the date the reform was signed into law. Obviously, people were very opinionated on the topic and felt the need to say so on the internet. Next, lets look at content.

This word cloud shows the most frequent terms associated with the posts, and are then classified by sentiment. Green depicts phrases with highly positive sentiment, red shows negative references, and grey lists neutral ones. As usual with government battles, the Democrats and Republicans find themselves in a battle.

Peeping into overall user sentiment, Social Radar tells us that a hefty 59% of posts directly related to the health-care reform were positive.

Here we see the most popular words associated with each emotion, along with the percentage of posts the terms appeared. We are able to dissect and determine the underlying issues that the public is conveying on the social web (Turns out that a lot of it has to do with the country’s deficit).

So the million dollar question that I’m sure everyone knows the answer to. Where are these conversations happening?

And you guessed it. Twitter was the favorite platform, with blogs falling into 2nd place. What do you think about all this? Feel free to leave a comment.
Tags: government, healthcare, obama, reform, social media, Twitter
Posted by almitra
on October 12, 2009
Politics,
World News /
1 Comment
Last week the Norwegian Nobel Committee announced that they would be presenting U.S. President Obama the 2009 Nobel Peace Prize for his “extraordinary efforts to strengthen international diplomacy and cooperation between peoples.” As expected, directly after the announcement, there was an influx in media coverage and reactions; here’s a look at what was going on in social media.

Blogs, tweets and comments piled up, with everyone giving their two cents on the happening. This next chart shows that a hefty 25% of related content felt negatively about Obama’s selection.

Once again, the majority of volume reigned from Twitter, where multiple hash tags were sprouting up around the conversations.

So what exactly are people saying?

Well, people are saying a lot of things, and to our convenience, Social Radar is able to categorize the conversations for our easy comprehension. Achievement and expectations set the tone for most of the chatter, but it is interesting to see that almost 4% of content is categorized into the term “price“, which in this case, is referring to possible repercussions of the designation of this award. Do you feel the U.S. will have to “pay” for anything? Keep a keen eye out on your Tweet feed.
Tags: nobel prize, obama
Posted by lauren
on October 06, 2009
Entertainment,
Sports,
TV,
World News /
No Comments
On Friday October 2, 2009, President Obama flew to Copenhagen, Denmark to urge the International Olympic Committee to pick his hometown of Chicago to be the host of the 2016 Olympic games. Accompanying the President included first lady, Michelle Obama, as well as talk show host Oprah Winfrey.
We used Social Radar to research the 2016 Olympic games chatter.
We decided to pull a chart of positive, negative, and conflicting chatter over October 1 to October 3, 2009.

Let’s also take a look at the context of the chatter from the October 1 to October 3, 2009.

The data clearly shows that the overall sentiment of Rio de Janerio being chosen to host the 2016 Games as positive (as you can see from the words highlighted in green). However, the news that Chicago was cut first round was devastating to many as you can see by the volume of negative words used.
We also decided to look at the positive and negative conversation trend (green and red lines) correlating with conversation volume (the bars) from the month leading up to the announcement to the day following the announcement.

As you can see, there was a significant amount of positive chatter in the month leading up to the announcement. However, on October 2 we see the negative trend line increase while the positive trend line decrease. This change in trends could be due to the mixed emotions felt by many. Sadly, there will be no Olympic games for Chicago in the near future.
Tags: 2016, chicago, obama, olympic games, olympics, Rio de Janerio
Posted by Adam Coomes
on October 02, 2009
Business /
1 Comment
The September 2009 Social Radar Top 50 measures the brands with the most active Web presence based on overall online conversation volume. To create the Top 50 list, we used Social Radar to analyze millions of blog posts, news feeds, forums, social networks and Twitter posts to aggregate a list of the words and brands mentioned most frequently on the Web during September 2009. The list measures the number of unique individuals or sources that posted content about each brand during September 2009 rather than the overall number of mentions, which would be more heavily influenced by big fans who post frequently about a specific brand.
Twitter falls a bit, but still takes top spot. LG’s new BL20 Chocolate helped LG jump 11 spots. NFL rises again this month as the NFL season heats up. MTV jumps 13 spots due to buzz around the MTV Video Music awards. AT&T’s announcement of MMS support on the iPhone raised AT&T’s position up 5 spots.
|
Rank
|
Chg
|
Brand
|
|
1
|
|
Twitter
|
|
2
|
(+1)
|
Facebook
|
|
3
|
(-1)
|
iPhone
|
|
4
|
|
Google
|
|
5
|
(+1)
|
Obama
|
|
6
|
(-1)
|
YouTube
|
|
7
|
(+1)
|
Apple
|
|
8
|
(-1)
|
Mac
|
|
9
|
|
iPod
|
|
10
|
|
MySpace
|
|
11
|
|
Microsoft
|
|
12
|
(+11)
|
LG
|
|
13
|
(+6)
|
NFL
|
|
14
|
(-1)
|
Windows
|
|
15
|
(-3)
|
Yahoo
|
|
16
|
(+1)
|
Fox
|
|
17
|
(+13)
|
MTV
|
|
18
|
(-4)
|
Disney
|
|
19
|
(-4)
|
BlackBerry
|
|
20
|
(-4)
|
Playstation
|
|
21
|
(+5)
|
AT&T
|
|
22
|
(-1)
|
BBC
|
|
23
|
(-5)
|
XBox
|
|
24
|
(-2)
|
Amazon
|
|
25
|
(-5)
|
Sony
|
|
26
|
(+3)
|
CNN
|
|
27
|
(+1)
|
Wii
|
|
28
|
(-2)
|
Nokia
|
|
29
|
(-2)
|
Linux
|
|
30
|
(+2)
|
Starbucks
|
|
31
|
|
eBay
|
|
32
|
(+5)
|
Skype
|
|
33
|
(-9)
|
Firefox
|
|
34
|
(-1)
|
ABC
|
|
35
|
|
Oprah
|
|
36
|
|
ESPN
|
|
37
|
(-3)
|
Ford
|
|
38
|
(-3)
|
Dell
|
|
39
|
|
UPS
|
|
40
|
|
Samsung
|
|
41
|
(+3)
|
NBA
|
|
42
|
|
Intel
|
|
43
|
|
Nike
|
|
44
|
(-6)
|
Wikipedia
|
|
45
|
(-4)
|
MLB
|
|
46
|
(-1)
|
Canon
|
|
47
|
(-4)
|
Marvel
|
|
48
|
|
CBS
|
|
49
|
(-1)
|
BMW
|
|
50
|
(-3)
|
Nintendo
|
View the full list below, or download the PDF. For additional information about how you can analyze chatter sentiment to gauge positivity/negativity, view key words mentioned about your brand and identify key influencers, visit www.infegy.com/socialradar.
Questions or comments? Twitter me @adamcoomes.
Tags: abc, amazon, apple, at&t, bbc, blackberry, bmw, canon, cbs, cnn, dell, disney, ebay, espn, facebook, firefox, ford, fox, google, intel, iphone, ipod, lg, linux, mac, marvel, microsoft, mlb, mtv, myspace, nba, nfl, nike, nintendo, nokia, obama, oprah, playstation, samsung, skype, sony, starbucks, Twitter, ups, wii, wikipedia, windows, xbox, yahoo, youtube
Posted by Eric
on August 07, 2009
Politics /
1 Comment
Last Friday U.S. House leaders outlined a $1 trillion health care overhaul that would provide insurance for more Americans and give them new rights in dealing with insurers. The reform plan could ultimately lead to coverage for 95 percent of Americans and create a new government-run insurance program.
President Obama has made health reform a priority and has said that continuing with the status quo will bankrupt the country. The reform bills promise more affordable insurance and relief to those with large out-of-pocket health costs. But high-income people and some businesses would face new taxes.
How do Americans feel about the legislation?
A USA Today/Gallup poll finds 56% of Americans in favor and 33% opposed to Congress’ passing major healthcare reform legislation this year. However, support is sharply split along party lines, with 79% of Democrats in favor, compared with only 23% of Republicans. President Obama urged Democratic senators to keep trying for a bipartisan deal on health care reform, but left open the possibility that they might have to pass a bill without Republican support.
We used Social Radar analytics to measure sentiment around health reform. Social Radar analyzed billions of online messages and provided in-depth analysis specific to references of health reform as the subject of conversation to get key sentimental insights of the masses. Overall results show 56% of health reform references were positive, mirroring the Gallup poll results.

We further analyzed these conversations throughout the month of July to determine key topics discussed, and in what context. The word cloud below displays these key topics used in health care reform conversations online, with colors from green to red representing positive/neutral/negative tone of each topic.

There certainly appears to be some negativity around this plan directed toward Obama, tax and cost.
The chart below displays the data in another way, showing a trend of the sentiment/tone and total conversation volume around health care reform over the last month.

As the conversations continue to grow, we are starting to see a slight increase in negative tone. We will be keeping an eye on this topic as the Obama administration works toward achieving major health reform this year.
Tags: gallup, health reform, healthcare, obama, poll
Posted by Eric
on July 02, 2009
Business /
3 Comments
The June 2009 Social Radar Top 50 measures the brands with the most active Web presence based on overall online conversation volume. To create the Top 50 list, we used Social Radar to analyze millions of blog posts, news feeds, forums, social networks and Twitter posts to aggregate a list of the words and brands mentioned most frequently on the Web during June 2009. The list measures the number of unique individuals or sources that posted content about each brand during May 2009 rather than the overall number of mentions, which would be more heavily influenced by big fans who post frequently about a specific brand.
Twitter held on to the top spot, though once again trending down this month. iPhone jumped two spots to #2 overall and Apple jumped three spots to #6 thanks to buzz around the iPhone 3G S release.
Firefox jumped 10 spots thanks to increased chatter leading up to its new Firefox 3.5 release, which was downloaded more than a million times within a few hours.
XBox jumped 5 spots to #11 overall after the Project Natal announcement at Electronic Entertainment Expo (E3). Surprisingly, with both the Project Natal and Bing search engine announcements this month, overall Microsoft buzz only increased one spot to #9 overall.
CNN jumped 13 spots, due in large part to a steep surge surrouding the news of Michael Jackson’s death. MLB jumped eight spots as the baseball season heated up in the month of June.
Finally, HTC joined the Top 50 this month, with talk about its new widget-based HTC Hero Android smartphone announcement.
View the full list below, or download the PDF. For additional information about how you can analyze chatter sentiment to gauge positivity/negativity, view key words mentioned about your brand and identify key influencers, visit www.infegy.com/socialradar.
Questions or comments? Twitter me @adamcoomes.
|
Rank
|
Chg
|
Brand
|
|
1
|
|
Twitter
|
|
2
|
(+2)
|
iPhone
|
|
3
|
(-1)
|
Google
|
|
4
|
(-1)
|
Obama
|
|
5
|
|
Facebook
|
|
6
|
(+3)
|
Apple
|
|
7
|
(-1)
|
YouTube
|
|
8
|
|
Mac
|
|
9
|
(+1)
|
Microsoft
|
|
10
|
(-3)
|
Windows
|
|
11
|
(+5)
|
XBox
|
|
12
|
(+2)
|
Sony
|
|
13
|
(-2)
|
Yahoo
|
|
14
|
(-2)
|
iPod
|
|
15
|
(+10)
|
Firefox
|
|
16
|
(-3)
|
Linux
|
|
17
|
(-2)
|
NBA
|
|
18
|
|
Wii
|
|
19
|
(-2)
|
Playstation
|
|
20
|
|
Nokia
|
|
21
|
(+2)
|
BBC
|
|
22
|
|
Amazon
|
|
23
|
(-4)
|
Dell
|
|
24
|
(+6)
|
AT&T
|
|
25
|
(-4)
|
Fox
|
|
26
|
(+8)
|
MLB
|
|
27
|
(-3)
|
Ford
|
|
28
|
(-2)
|
MySpace
|
|
29
|
(-1)
|
Samsung
|
|
30
|
(-3)
|
BlackBerry
|
|
31
|
|
Nintendo
|
|
32
|
(+5)
|
MTV
|
|
33
|
(-1)
|
Disney
|
|
34
|
(+11)
|
CNN
|
|
35
|
(-6)
|
ABC
|
|
36
|
(-3)
|
Intel
|
|
37
|
|
eBay
|
|
38
|
(+2)
|
NFL
|
|
39
|
|
Toyota
|
|
40
|
(+8)
|
Digg
|
|
41
|
|
BMW
|
|
42
|
|
Nike
|
|
43
|
|
Wikipedia
|
|
44
|
(-13)
|
Chrysler
|
|
45
|
|
LG
|
|
46
|
(+27)
|
HTC
|
|
47
|
(+3)
|
NHL
|
|
48
|
(-2)
|
Blu-Ray
|
|
49
|
|
VW
|
|
50
|
|
NASA
|
Tags: android, cnn, firefox, htc, iphone, mlb, obama, social radar top 50, Twitter, xbox
Posted by Adam Coomes
on June 04, 2009
Business /
6 Comments
The May 2009 Social Radar Top 50 measures the brands with the most active Web presence based on overall online conversation volume. To create the Top 50 list, we used Social Radar to analyze millions of blog posts, news feeds, forums, social networks and Twitter posts to aggregate a list of the words and brands mentioned most frequently on the Web during May 2009. The list measures the number of unique individuals or sources that posted content about each brand during May 2009 rather than the overall number of mentions, which would be more heavily influenced by big fans who post frequently about a specific brand.
The top six brands held their positions in this month’s list. Twitter, Google, Obama, iPhone, Facebook and YouTube remain strong with increased buzz across all online mediums. Windows jumped past Mac this month thanks to buzz on Windows 7. Linux moved up two spots, while the NBA jumped six spots thanks to an exciting month of Playoff games. The NBA’s active Twitter account has nearly 700,000 followers, and several players are also tweeting. Notably, @dwighthoward, who gave a shout out to his Twitter followers in a post-game interview, has quickly amassed nearly 200,000 followers and has been called the next big ad man by Ad Age.
Dell jumped 22 spots thanks in part to a new Studio line of laptops, as well as the continued growth of @delloutlet, which has nearly 600,000 followers on Twitter. BlackBerry jumped five spots, corresponding with their strong sales — BlackBerry Curve is outselling iPhone so far in 2009. Nintendo dropped 8 spots as some of the video game chatter shifted to Microsoft’s Project Natal and Sony’s Motion Controller.
View the full list below, or download the PDF. For additional information about how you can analyze chatter sentiment to gauge positivity/negativity, view key words mentioned about your brand and identify key influencers, visit www.infegy.com/socialradar.
Questions or comments? Twitter me @adamcoomes.
|
Rank
|
Chg
|
Brand
|
|
1
|
|
Twitter
|
|
2
|
|
Google
|
|
3
|
|
Obama
|
|
4
|
|
iPhone
|
|
5
|
|
Facebook
|
|
6
|
|
YouTube
|
|
7
|
(+3)
|
Windows
|
|
8
|
(-1)
|
Mac
|
|
9
|
(-1)
|
Apple
|
|
10
|
(-1)
|
Microsoft
|
|
11
|
|
Yahoo
|
|
12
|
|
iPod
|
|
13
|
(+2)
|
Linux
|
|
14
|
(-1)
|
Sony
|
|
15
|
(+6)
|
NBA
|
|
16
|
(-2)
|
XBox
|
|
17
|
(+1)
|
Playstation
|
|
18
|
(-1)
|
Wii
|
|
19
|
(+22)
|
Dell
|
|
20
|
(-1)
|
Nokia
|
|
21
|
(+1)
|
Fox
|
|
22
|
(-6)
|
Amazon
|
|
23
|
(+8)
|
BBC
|
|
24
|
(+1)
|
Ford
|
|
25
|
(+1)
|
Firefox
|
|
26
|
(+3)
|
MySpace
|
|
27
|
(+5)
|
BlackBerry
|
|
28
|
(-4)
|
Samsung
|
|
29
|
(+16)
|
ABC
|
|
30
|
(+4)
|
AT&T
|
|
31
|
|
Chrysler
|
|
32
|
(+3)
|
Disney
|
|
33
|
(+9)
|
Intel
|
|
34
|
(-4)
|
MLB
|
|
35
|
(+3)
|
BMW
|
|
36
|
(-8)
|
Nintendo
|
|
37
|
|
MTV
|
|
38
|
(-5)
|
eBay
|
|
39
|
|
Toyota
|
|
40
|
(-17)
|
NFL
|
|
41
|
|
Kindle
|
|
42
|
|
VW
|
|
43
|
|
Oprah
|
|
44
|
(+6)
|
Nike
|
|
45
|
|
CNN
|
|
46
|
(+2)
|
Blu-Ray
|
|
47
|
(-3)
|
LG
|
|
48
|
(-5)
|
Digg
|
|
49
|
|
NASA
|
|
50
|
|
NHL
|
Tags: ad age, blackberry, curve, dell, facebook, google, iphone, linux, mac, microsoft, motion controller, nba, nintendo, obama, project natal, social radar, sony, top 50, Twitter, windows, windows 7, youtube
Posted by Adam Coomes
on May 04, 2009
Business /
8 Comments
The April 2009 Social Radar Top 50 measures the brands with the most active Web presence based on overall online conversation volume. To create the Top 50 list, we used Social Radar to analyze millions of blog posts, news feeds, forums, social networks and Twitter posts to aggregate a list of the words and brands mentioned most frequently on the Web during April 2009. The list measures the number of unique individuals or sources that posted content about each brand during April 2009 rather than the overall number of mentions, which would be more heavily influenced by big fans who post frequently about a specific brand.
Twitter once again dominates the Top 50 list in April 2009. Already the hottest brand on our March list by a wide margin, Twitter accumulated an additional 10% in chatter in April.
Content sharing website Digg joined the Top 50 this month thanks in part to the April 2 launch of the DiggBar. Enterprise software company Oracle also joined the list with an increase in chatter due to its April 20 acquisition of Sun Microsystems. And as the NBA and NHL Playoffs heated up in April, the NHL joined the Top 50 while the NBA jumped 9 spots.
Dell dropped 23 spots this month as buzz around the March announcement of the new Dell Adamo faded. Kindle also dropped out of the Top 50 as hype around the Kindle 2 subsided.
Conversely, CNN jumped up 10 spots thanks to the race to a million Twitter followers with Ashton Kutcher. IBM also jumped four spots thanks to increasing focus on social media.
View the list below, or download the full PDF. For additional information about how you can analyze chatter sentiment to gauge positivity/negativity, view key words mentioned about your brand and identify key influencers, visit www.infegy.com/socialradar.
Questions or comments? Twitter me @adamcoomes.
|
Rank
|
Chg
|
Brand
|
|
1
|
|
Twitter
|
|
2
|
|
Google
|
|
3
|
|
Obama
|
|
4
|
|
iPhone
|
|
5
|
|
Facebook
|
|
6
|
(+1)
|
YouTube
|
|
7
|
(-1)
|
Mac
|
|
8
|
(+1)
|
Apple
|
|
9
|
(-1)
|
Microsoft
|
|
10
|
|
Windows
|
|
11
|
(+1)
|
Yahoo
|
|
12
|
(-1)
|
iPod
|
|
13
|
|
Sony
|
|
14
|
|
XBox
|
|
15
|
(+4)
|
Linux
|
|
16
|
|
Amazon
|
|
17
|
|
Wii
|
|
18
|
(-3)
|
Playstation
|
|
19
|
(+1)
|
Nokia
|
|
20
|
(+6)
|
General Motors
|
|
21
|
(+9)
|
NBA
|
|
22
|
(+5)
|
Fox
|
|
23
|
(+5)
|
NFL
|
|
24
|
(-3)
|
Samsung
|
|
25
|
(-1)
|
Ford
|
|
26
|
(-4)
|
Firefox
|
|
27
|
|
FriendFeed
|
|
28
|
(+3)
|
Nintendo
|
|
29
|
|
MySpace
|
|
30
|
(+6)
|
MLB
|
|
31
|
(+1)
|
BBC
|
|
32
|
(-7)
|
BlackBerry
|
|
33
|
(-10)
|
eBay
|
|
34
|
|
AT&T
|
|
35
|
(-2)
|
Disney
|
|
36
|
(-1)
|
Honda
|
|
37
|
(+10)
|
CNN
|
|
38
|
(-1)
|
BMW
|
|
39
|
(+1)
|
Toyota
|
|
40
|
(-2)
|
Skype
|
|
41
|
(-23)
|
Dell
|
|
42
|
|
Intel
|
|
43
|
|
Digg
|
|
44
|
(-2)
|
LG
|
|
45
|
(-6)
|
ABC
|
|
46
|
(+4)
|
IBM
|
|
47
|
|
NHL
|
|
48
|
|
Blu-Ray
|
|
49
|
|
Oracle
|
|
50
|
|
Nike
|
Tags: adamo, apple, brand, cnn, dell, digg, facebook, google, ibm, infegy, iphone, ipod, kindle, linux, microsoft, nba, nhl, nike, obama, oracle, social brand, social radar, top brands, Twitter, youtube
Posted by Eric
on April 29, 2009
Politics /
No Comments
President Obama has been busy during his first 100 days in office — confronting an economic crisis, addressing rising healthcare costs, promoting clean energy innovation and restoring confidence. Nearly two out of three Americans approve of the job Barack Obama is doing as president. We decided to measure web chatter volume for the biggest issues during President Obama’s first 100 days. Not surprisingly, chatter around the stimulus package led all topics overall. But at the moment, healthcare is the hottest topic.


Tags: 100 days, approval, clean energy, education, healthcare, housing, iraq, jobs, obama, stimulus, tax cuts
Posted by Eric
on April 28, 2009
World News /
No Comments
As astonished as we’ve been to watch Twitter’s rise in 2009 to almost 2% of the conversation share on the web, swine flu has jumped past almost every other hot topic in the last week. This certainly gives viral marketing a new meaning.

Tags: economy, google, iphone, nba, obama, swine flu, Twitter