Posted by Adam Coomes
on November 03, 2009
Business,
Technology /
No Comments
The October 2009 Social Radar Top 50 measures the brands with the most active Web presence based on overall online conversation volume. To create the Top 50 list, we used Social Radar to analyze millions of blog posts, news feeds, forums, social networks and Twitter posts to aggregate a list of the words and brands mentioned most frequently on the Web during October 2009. The list measures the number of unique individuals or sources that posted content about each brand during October 2009 rather than the overall number of mentions, which would be more heavily influenced by big fans who post frequently about a specific brand.
There are no big surprises with the Top 10 this month. NFL dropped 10 spots as the season opening excitement has died down a bit, while NBA jumped 11 spots as the basketball season kicks off. AT&T has dropped, while other cell phone related brands have increased such as LG and Blackberry, as well as newcomers to the list - HTC and Android. With many new Android devices out and on the horizon, as well as the recent “droid does” campaign, Android has joined our list this month at a surprising 29th place.
|
Rank
|
Chg
|
Brand
|
|
1
|
|
Twitter
|
|
2
|
(+1)
|
iPhone
|
|
3
|
(+1)
|
Google
|
|
4
|
(-2)
|
Facebook
|
|
5
|
(+1)
|
YouTube
|
|
6
|
(+2)
|
Mac
|
|
7
|
|
Apple
|
|
8
|
(-3)
|
Obama
|
|
9
|
|
iPod
|
|
10
|
(+2)
|
LG
|
|
11
|
(-1)
|
MySpace
|
|
12
|
(+2)
|
Windows
|
|
13
|
(-2)
|
Microsoft
|
|
14
|
(+5)
|
BlackBerry
|
|
15
|
(+8)
|
XBox
|
|
16
|
(-1)
|
Yahoo
|
|
17
|
(-1)
|
Fox
|
|
18
|
(+4)
|
BBC
|
|
19
|
(+1)
|
Playstation
|
|
20
|
(-2)
|
Disney
|
|
21
|
(+3)
|
Amazon
|
|
22
|
(+5)
|
Wii
|
|
23
|
(-10)
|
NFL
|
|
24
|
(+2)
|
CNN
|
|
25
|
(+4)
|
Linux
|
|
26
|
(-1)
|
Sony
|
|
27
|
(-10)
|
MTV
|
|
28
|
(+2)
|
Starbucks
|
|
29
|
|
Android
|
|
30
|
(+11)
|
NBA
|
|
31
|
(-10)
|
AT&T
|
|
32
|
(+1)
|
Firefox
|
|
33
|
(+3)
|
ESPN
|
|
34
|
(-6)
|
Nokia
|
|
35
|
(-1)
|
ABC
|
|
36
|
(+1)
|
Ford
|
|
37
|
(-5)
|
Skype
|
|
38
|
(-7)
|
eBay
|
|
39
|
|
UPS
|
|
40
|
(-2)
|
Dell
|
|
41
|
(+4)
|
MLB
|
|
42
|
(+2)
|
Wikipedia
|
|
43
|
(+3)
|
Canon
|
|
44
|
(-4)
|
Samsung
|
|
45
|
(+4)
|
BMW
|
|
46
|
|
Blu-Ray
|
|
47
|
(+3)
|
Nintendo
|
|
48
|
(-5)
|
Nike
|
|
49
|
|
HTC
|
|
50
|
(-2)
|
CBS
|
View the full list below, or download the PDF. For additional information about how you can analyze chatter sentiment to gauge positivity/negativity, view key words mentioned about your brand and identify key influencers, visit www.infegy.com/socialradar.
Questions or comments? Twitter me @adamcoomes.
Tags: android, at&t, blackberry, droid, htc, iphone, lg, nba, nfl
Posted by Adam Coomes
on October 02, 2009
Business /
1 Comment
The September 2009 Social Radar Top 50 measures the brands with the most active Web presence based on overall online conversation volume. To create the Top 50 list, we used Social Radar to analyze millions of blog posts, news feeds, forums, social networks and Twitter posts to aggregate a list of the words and brands mentioned most frequently on the Web during September 2009. The list measures the number of unique individuals or sources that posted content about each brand during September 2009 rather than the overall number of mentions, which would be more heavily influenced by big fans who post frequently about a specific brand.
Twitter falls a bit, but still takes top spot. LG’s new BL20 Chocolate helped LG jump 11 spots. NFL rises again this month as the NFL season heats up. MTV jumps 13 spots due to buzz around the MTV Video Music awards. AT&T’s announcement of MMS support on the iPhone raised AT&T’s position up 5 spots.
|
Rank
|
Chg
|
Brand
|
|
1
|
|
Twitter
|
|
2
|
(+1)
|
Facebook
|
|
3
|
(-1)
|
iPhone
|
|
4
|
|
Google
|
|
5
|
(+1)
|
Obama
|
|
6
|
(-1)
|
YouTube
|
|
7
|
(+1)
|
Apple
|
|
8
|
(-1)
|
Mac
|
|
9
|
|
iPod
|
|
10
|
|
MySpace
|
|
11
|
|
Microsoft
|
|
12
|
(+11)
|
LG
|
|
13
|
(+6)
|
NFL
|
|
14
|
(-1)
|
Windows
|
|
15
|
(-3)
|
Yahoo
|
|
16
|
(+1)
|
Fox
|
|
17
|
(+13)
|
MTV
|
|
18
|
(-4)
|
Disney
|
|
19
|
(-4)
|
BlackBerry
|
|
20
|
(-4)
|
Playstation
|
|
21
|
(+5)
|
AT&T
|
|
22
|
(-1)
|
BBC
|
|
23
|
(-5)
|
XBox
|
|
24
|
(-2)
|
Amazon
|
|
25
|
(-5)
|
Sony
|
|
26
|
(+3)
|
CNN
|
|
27
|
(+1)
|
Wii
|
|
28
|
(-2)
|
Nokia
|
|
29
|
(-2)
|
Linux
|
|
30
|
(+2)
|
Starbucks
|
|
31
|
|
eBay
|
|
32
|
(+5)
|
Skype
|
|
33
|
(-9)
|
Firefox
|
|
34
|
(-1)
|
ABC
|
|
35
|
|
Oprah
|
|
36
|
|
ESPN
|
|
37
|
(-3)
|
Ford
|
|
38
|
(-3)
|
Dell
|
|
39
|
|
UPS
|
|
40
|
|
Samsung
|
|
41
|
(+3)
|
NBA
|
|
42
|
|
Intel
|
|
43
|
|
Nike
|
|
44
|
(-6)
|
Wikipedia
|
|
45
|
(-4)
|
MLB
|
|
46
|
(-1)
|
Canon
|
|
47
|
(-4)
|
Marvel
|
|
48
|
|
CBS
|
|
49
|
(-1)
|
BMW
|
|
50
|
(-3)
|
Nintendo
|
View the full list below, or download the PDF. For additional information about how you can analyze chatter sentiment to gauge positivity/negativity, view key words mentioned about your brand and identify key influencers, visit www.infegy.com/socialradar.
Questions or comments? Twitter me @adamcoomes.
Tags: abc, amazon, apple, at&t, bbc, blackberry, bmw, canon, cbs, cnn, dell, disney, ebay, espn, facebook, firefox, ford, fox, google, intel, iphone, ipod, lg, linux, mac, marvel, microsoft, mlb, mtv, myspace, nba, nfl, nike, nintendo, nokia, obama, oprah, playstation, samsung, skype, sony, starbucks, Twitter, ups, wii, wikipedia, windows, xbox, yahoo, youtube
Posted by Adam Coomes
on September 03, 2009
Business /
2 Comments
The August 2009 Social Radar Top 50 measures the brands with the most active Web presence based on overall online conversation volume. To create the Top 50 list, we used Social Radar to analyze millions of blog posts, news feeds, forums, social networks and Twitter posts to aggregate a list of the words and brands mentioned most frequently on the Web during August 2009. The list measures the number of unique individuals or sources that posted content about each brand during August 2009 rather than the overall number of mentions, which would be more heavily influenced by big fans who post frequently about a specific brand.
Twitter holds its reign at number 1 yet again. Disney jumps 9 spots and Marvel joins the list as Disney’s acquisition of Marvel made huge news at the end of the month. Playstation launched 11 spots due to the introduction of the PS3 Slim with its long-awaited price drop. Xbox 360 also made news with the announcement of a price drop, sneaking it up 3 spots.
Also worth mentioning, the build-up of chatter momentum for the upcoming NFL season rose NFL 13 spots. Firefox and NASA both take a dive as natural fallout from their big announcements last month: NASA’s 40 year celebration of Apollo 11 and Firefox’s version 3.5 update.
View the full list below, or download the PDF. For additional information about how you can analyze chatter sentiment to gauge positivity/negativity, view key words mentioned about your brand and identify key influencers, visit www.infegy.com/socialradar.
Questions or comments? Twitter me @adamcoomes.
|
Rank
|
Chg
|
Brand
|
|
1
|
|
Twitter
|
|
2
|
|
iPhone
|
|
3
|
(+1)
|
Facebook
|
|
4
|
(-1)
|
Google
|
|
5
|
(+1)
|
YouTube
|
|
6
|
(-1)
|
Obama
|
|
7
|
|
Mac
|
|
8
|
|
Apple
|
|
9
|
(+1)
|
iPod
|
|
10
|
(+1)
|
MySpace
|
|
11
|
(-2)
|
Microsoft
|
|
12
|
|
Yahoo
|
|
13
|
|
Windows
|
|
14
|
(+9)
|
Disney
|
|
15
|
|
BlackBerry
|
|
16
|
(+11)
|
Playstation
|
|
17
|
(+2)
|
Fox
|
|
18
|
(+3)
|
XBox
|
|
19
|
(+13)
|
NFL
|
|
20
|
(+2)
|
Sony
|
|
21
|
(-4)
|
BBC
|
|
22
|
(-6)
|
Amazon
|
|
23
|
(+10)
|
LG
|
|
24
|
(-10)
|
Firefox
|
|
25
|
|
Nokia
|
|
26
|
(-2)
|
AT&T
|
|
27
|
(-7)
|
Linux
|
|
28
|
|
Wii
|
|
29
|
(-11)
|
CNN
|
|
30
|
(+1)
|
MTV
|
|
31
|
|
eBay
|
|
32
|
(-4)
|
Starbucks
|
|
33
|
(+4)
|
ABC
|
|
34
|
|
Ford
|
|
35
|
|
Dell
|
|
36
|
(+4)
|
ESPN
|
|
37
|
|
Skype
|
|
38
|
(+6)
|
Wikipedia
|
|
39
|
(+3)
|
UPS
|
|
40
|
(-1)
|
Samsung
|
|
41
|
|
MLB
|
|
42
|
|
FriendFeed
|
|
43
|
|
Marvel
|
|
44
|
(-6)
|
NBA
|
|
45
|
(+3)
|
Canon
|
|
46
|
(-5)
|
Nike
|
|
47
|
|
Nintendo
|
|
48
|
|
BMW
|
|
49
|
|
NASA
|
|
50
|
(+3)
|
Blu-Ray
|
Tags: disney, firefox, marvel, nasa, nfl, ps3 slim, Twitter, xbox 360