kanye west

Kanye West chatter triples following Twitter rant

Posted by Eric on January 05, 2012
Entertainment, Technology / No Comments

Kanye West generated headlines in the Wall Street Journal, Huffington PostNY Mag, and even drew praise from Twitter founder Jack Dorsey after his late night / early morning tweets.

West talked candidly about his life and design career until 6 a.m. over a series of tweets, then announced the creation of a design company called DONDA, named after his late mother, that would comprise 22 divisions and make “products and experiences that people want and can afford.” West invited graphic designers, app makers, social media experts, doctors and scientists, among others, to reach out to contact DONDA@gmail.com.

We used Social Radar to analyze conversations around Kanye West and DONDA online.

Kanye West buzz

Kanye West mentions tripled following the Twitter rant and reached the highest point of the month by far.

DONDA buzz

DONDA has been mentioned more than 500,000 times online since last night.

DONDA sentiment

Conversations around DONDA are 85% positive. The word ‘amazing’ is appearing in 11% of DONDA conversations.

What are your thoughts on West’s use of social media to share personal thoughts and make announcements?

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Victoria’s Secret Fashion Show buzz quadruples in 2011

Posted by Eric on November 30, 2011
Business, Entertainment, Fashion, TV / No Comments

CBS aired the Victoria’s Secret Fashion Show Wednesday night, with a lineup including 15 new models walking the runway for the first time. The $12 million event included live performances from Nicki Minaj, Maroon 5, Kanye West and Jay Z. How did buzz around the show compare to year

 

Victoria’s Secret Fashion Show buzz

Buzz around the show skyrocketed Tuesday night. The Victoria’s Secret Fashion show was mentioned in nearly 1% of all Internet conversations Tuesday night.

The 2011 show generated 4X more buzz online than the 2010 and 2009 shows.

Victoria’s Secret Fashion Show sentiment

Conversations around the 2011 show were 90% positive Tuesday night. Model Miranda Kerr was the biggest topic of conversation, appearing in 16% of all conversations. Adriana Lima appeared in 8% of conversations, and Alessandra Ambrosio appeared in 6% of conversations.

CBS fared well appearing in 17% of conversations and was 90% positive.

Content distribution

Nearly 95% of Victoria’s Secret Fashion Show conversations Tuesday night came via Twitter.

Gender distribution

Nearly 60% of Victoria’s Secret Fashion Show mentions online came via women.

Did you tune into the show? What did you think?

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Notorious B.I.G. still among most talked about rappers

Posted by Eric on March 09, 2011
Entertainment, Music / No Comments

On the 14th anniversary of his March 9 death, rapper Christopher Wallace a.k.a. Notorious B.I.G. has spent much of today as a trending topic on Twitter as #BiggieDay or #ChristopherWallace.

Rap artist buzz March 2010 – March 2011

Rapper buzz

We measured online chatter around some of today’s hottest rappers over the last year, and found that B.I.G. is still among the most discussed artists.

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Social Radar’s Buzz 10 in 2010: Musicians

Posted by Eric on January 04, 2011
Entertainment, Music / No Comments

In Buzz 10, we use Social Radar to determine the 10 most buzzed about topics across the web via Twitter, blogs, discussion boards, media, and social networks. For this Buzz 10, we determined the top 10 most talked about musicians in 2010.

10. Lil Wayne

After spending several months in jail in 2010, Weezy recorded and released a new track 6 foot 7 and is working on a new album due out in 2011.

lil-wayne-bm09

9. Eminem

Eminem came back in a big way in 2010, releasing his seventh studio album, Recovery, in June. He opened the 2010 MTV VMA’s with his Rihanna collaboration Not Afraid and recently received 10 Grammy nominations.

eminem-2010

8. Miley Cyrus

Miley’s third studio album, Can’t Be Tamed, was released in June and fourth and final season of Hannah Montana began airing on Disney Channel in July.

032310-miley-cyrus-2010-400

7. Jay Z

Every year is a big year for the business man. Hot off his Blueprint 3 release, Hov performed a series of concerts with Eminem and is preparing to release a five track EP with Kanye West entitled Watch My Throne.

jay-z-nye-4

6. Beyonce

Queen B didn’t release a new album is 2010, but is reportedly working with Jim Jonsin, The Dream and Rodney “Darkchild” Jerkins on tracks for a forthcoming album.

beyonce-knowles

5. Rihanna

Burgeoning mogul Rihanna had a huge year. Her collaboration with Eminem Love the Way You Lie reached #1 on the Billboard charts this summer, making her the female artist with the fifth-most number ones in the chart’s history. In November, RiRi released her fifth album, Loud, which produced multiple Top 10 singles. Rihanna also signed with Jay-Z’s Roc Nation management and is starting her own company, Rihanna Entertainment.

rihanna

4. Kanye West

Love him or hate him, Kanye West always makes a splash. After joining Twitter this summer, West quickly amassed nearly 2 million followers with his honest, open posts about the Taylor Swift debacle, collaborating with Justin Bieber and his new album, My Beautiful Dark Twister Fantasy. Always the innovator, Kanye released a 35-minute short film video for his single Runaway, blending music, art and fashion.

kanye-west-vmas

3. Michael Jackson

Although he passed away in 2009, Michael Jackson continues to have a major impact on the music industry. After his death, Jackson became the best-selling artist of 2009 in the United States selling over 8.2 million albums. The documentary This Is It offered a rare, behind-the-scenes look as he developed, created and rehearsed for his final sold-out concerts at London’s O2 Arena that never happened. Sony released Michael, his first posthumous album and Ubisoft released a new dancing-and-singing video game called Michael Jackson: The Experience.

michael-cd-cover__opt

2. Lady GaGa

Rolling Stone‘s July cover featuring a semi-naked GaGa sold three times more than the magazine’s average for the past twelve months. Her cover shoots for Cosmopolitan and Elle also achieved good sales figures for each magazine, while her Vanity Fair cover was the publication’s second best-selling of the year after the issue featuring Angelina Jolie. She has 25 million Facebook fans and 7.6 million Twitter followers. Her second major studio album and third major release Born This Way, will be released in May and is being described as a marriage of electronic music with major metal or rock ‘n’ roll, pop, anthemic style melodies with sledge-hammering dance beats.

lady_gaga_meat-dress

1. Justin Bieber

UK newspaper The Observer published a report indicating that Justin Bieber is more influential in the social networking sphere than President Barack Obama or The Dalai Lama. Vanity Fair proclaims he will be the face of 2011. What is our world coming to?

ph2011010400244

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George W. Bush back in negative spotlight

Posted by Eric on November 10, 2010
Entertainment, Politics, TV / No Comments

George W. Bush is back in the spotlight this week, doing press around the release of his memoir The Decider Decades. The book is an autobiography focused around “the most consequential decisions” of his presidency and his personal life.

As the New York Times put it, there was something jarring, fascinating and disarming about seeing George W. Bush on screen again during an hourlong NBC special interview with Matt Lauer on Monday. Two years ago he left office with two wars raging, an economy in free fall, and the lowest approval ratings of any modern president.

Chatter around George W. Bush is 65% negative this week.

George W. Bush sentiment

One of the biggest topics of conversation around George W. Bush this week was Kanye West.

George W. Bush topic cloud

Bush told Matt Lauer during the interview Monday that the “most disgusting moment” of his presidency came when rap star Kanye West claimed that the president didn’t care about black people in response to the hurricane Katrina crisis.

Kanye attempted to respond and empathize to the former President’s comments on the Today Show, but claimed via Twitter that NBC ambushed him with video footage and prompted an emotional response.

Sentiment around Mr. West, who has a new CD coming out this month, is currently 60% positive.

Kanye West sentiment

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Ranking MTV VMA 2010 artist buzz

Posted by Eric on September 13, 2010
Entertainment, Music / No Comments

Sunday night’s MTV Video Music Awards in Los Angeles generated heavy chatter online yesterday: Lady Gaga’s meat dress, Taylor Swift’s song about Kanye West, Kanye’s toast to douchebags, Eminem’s comeback performance, and the VMA debuts of Drake & Justin Bieber. We analyzed the conversation and ranked top 25 personalities by amount of content generated below:

1. Justin Bieber
2. Lady Gaga
3. Kanye West
4. Taylor Swift
5. Eminem
6. Chelsea Handler
7. Usher
8. Nicki Minaj
9. Paramore
10. Drake
11. B.o.B
12. Katy Perry
13. 30 Seconds to Mars
14. Beyonce
15. Will.i.am
16. Deadmau5
17. Bruno Mars
18. Jared Leto
19. Ke$ha
20. Snooki
21. Ellen Degeneres
22. Robyn
23. Jason Derulo
24. Ashley Greene
25. Justin Timberlake

Overall chatter around the VMA’s was 74% positive.

VMA chatter

MTV heavily endorsed social media throughout the program, encouraging users to tweet their thoughts live. MTV encouraged the use of specific Twitter hashtags throughout the show, and used a Twitter Tracker to count the millions of tweets about the artists.

Individual chatter around the 5 most talked about artists shows that, interestingly, Kanye West had the most positive chatter, followed by Eminem, Justin Bieber and Taylor Swift, while Lady Gaga had the most negative chatter among the top 5.

Artist sentiment

What were your thoughts on the show? Did MTV successfully integrated social media into the program?

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Kanye and the VMA’s

Posted by almitra on September 16, 2009
Entertainment, Offbeat, TV / 4 Comments

Kanye West is no stranger in the land of social media and has never had an issue drawing attention to himself, especially online. Silly antics keep Kanye in the spotlight of the blog and twitter-verse. Whether or not he has any idea how his behavior is affecting him, I have no clue. I do, however, have insight as to how everyone else on the internet feels about his buffoonery.

I looked to my trusty friend Social Radar to provide some data on reactions to Kanye’s random lash at Taylor Swift at last Sunday’s MTV Video Music Awards(Here on referred to as “the incident”)


kanye west social media sentiment pre vma

I ran a basic analysis on Kanye, notice that 88% of the results referred to him positively. People liked him, using words like “best, good, beautiful, and sweet” in relation to him. But then “the incident” happened, and so did this change in sentiment:

kanye west sentiment post vma

Looks like Mr. West should’ve considered the outcome of his actions! In just one day, because of this one “incident”, Kanye’s loving following of social media influencers immediately took to center stage, blogging, uploading pirated video clips, and tweeting their hearts away. And they didn’t have anything nice to say:

kanye west negative words

Notice the change in percentage of the frequency of these negative terms referencing Kanye; they’re all up! Also notice that one of the frequent terms is a Twitter hashtag (#fail).

share of voice trend kanye west

And look at the role Twitter played in the “incident”. During VMA weekend, Twitter activity related to Kanye trended to increase nearly 50%! Everyone scurried to get their 140 character blurbs out. While no one can control what Kanye West decides to do with his public facing time, we sure can report on the effects they have on the online social scape.

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