Earlier this week NBC unleashed some strong arm on Conan O’Brien, threatening to push The Tonight Show to a later time slot following The Jay Leno Show in an effort to pump up Leno views. This rearrangement upset many Conan fans and the repercussions are being felt in social media.

In the past week, posts referencing the two late-night stars has nearly tripled, with huge bursts regarding Conan peaked today when he announced his refusal to play nice with NBC.

Based on this sentiment analysis of both hosts, we can see that Leno produces higher negative sentiment amongst users. Diving into categories, people are a-Tweet voicing their concerns.

With 88% of buzz hailing from Twitter, it’s no mystery that Conan O’Brien is the crowd favorite. Related hashtags (#TeamConan) are infiltrating my feed and I feel like I’m reliving the whole “Twilight Team Edward/Jacob” craze that took over a month ago. Do you think NBC execs will finally smarten up and start giving the people what they want?