Internet sensation Rebecca Black is so bad she’s good. The 13-year old’s music video for her song ‘Friday’, which has become a laughingstock for its low-rent concept and amateur production, has already netted more than 35 million views on YouTube, more than Lady Gaga’s ‘Born This Way.’

Black is scheduled to appear on The Tonight Show with Jay Leno tonight, and her single is so popular on iTunes that she could earn hundreds of thousands of dollars.

We used Social Radar to compare Rebecca Black to teen girl stars Demi Lovato, Selena Gomez and Miley Cyrus.

Rebecca Black vs. Selena Gomez vs. Demi Lovato vs. Miley Cyrus

Throughout the past 30 days, Black has generated significantly more chatter than established stars Lovato, Gomez and Cyrus.

Change in chatter over the past 30 days

Buzz around Rebecca Black is up a ridiculous 6.8 million percent.

Sentiment comparison

Conversations around Black have been 56% negative, while conversations around Cyrus are 69% positive, and conversations around Lovato and Gomez are both 80% positive.

I guess there really is no such thing as bad publicity.

Conan O’Brien’s new show Conan premiers on TBS tonight. We ran analysis of conversations online, and found that currently Conan is generating 800% more buzz than his adversary Jay Leno, who replaced him on NBC’s Tonight Show after only a few months.

Capitalizing on the buzz, O’Brien will appear in a series of American Express commercials – following in the footsteps of other AmEx spokes people Jerry Seinfeld, Tiny Fey, Ellen DeGeneres and Martin Scorsese.

Conan’s new late night show will go head-to-head with Leno’s Tonight Show on NBC tonight. Will the increased Conan chatter lead to higher ratings?

After his controversial exit from NBC’s Tonight Show earlier this year, Conan O’Brien is making his return to late night on TBS Nov. 8. O’Brien is taking to the web to hype his new show, and will appear in a brief video sponsored by Coca Cola’s Diet Coke on Monday, Nov. 1, at 11 p.m. via TeamCoco.com, YouTube and Facebook.

The web show is the latest in a series of promotions Time Warner has launched to generate attention for Conan’s new program. Jimmy Fallon also used the web to work out kinks before launching “Late Night with Jimmy Fallon” on NBC in March 2009.

We ran analysis on Conan O’Brien compared to his late night competitors Jay Leno, David Letterman and Jimmy Fallon over the past several months.

Conan is currently generating the most chatter, and has consistently generated the most chatter all summer.

Conan vs Leno vs Letterman vs Fallon chatter trend

Conan vs Leno vs Letterman vs Fallon chatter June 2010-present

How will Conan’s buzz affect the ratings on his new show?

Earlier this week NBC unleashed some strong arm on Conan O’Brien, threatening to push The Tonight Show to a later time slot following The Jay Leno Show in an effort to pump up Leno views. This rearrangement upset many Conan fans and the repercussions are being felt in social media.

In the past week, posts referencing the two late-night stars has nearly tripled, with huge bursts regarding Conan peaked today when he announced his refusal to play nice with NBC.

Based on this sentiment analysis of both hosts, we can see that Leno produces higher negative sentiment amongst users. Diving into categories, people are a-Tweet voicing their concerns.

With 88% of buzz hailing from Twitter, it’s no mystery that Conan O’Brien is the crowd favorite. Related hashtags (#TeamConan) are infiltrating my feed and I feel like I’m reliving the whole “Twilight Team Edward/Jacob” craze that took over a month ago. Do you think NBC execs will finally smarten up and start giving the people what they want?