Google’s latest attempt at social networking was unveiled yesterday as Google+. As AdAge pointed out, Google sorted out the web and made it searchable; can it also create the connections between people that are making it social?

The major difference between Facebook and Google+ is that instead of having a massive friend list, users collect each other into groups, such as family, work and friends, called “circles.” So users can keep their weekend party photos from being seen by coworkers. And on Google+, there are no friend requests. People do not need to agree to be friends with one another and can view updates without sharing their own.

Can Google+ compete with Facebook?

Facebook vs. Google chatter

Google is currently appearing in nearly 1.25% of all conversations online. Chatter around Google is up 14% over the past month, while chatter around Facebook is down 8% overall.

Google sentiment

Conversations around Google were an average of 79% positive over the last month and are currently 81% positive.

Facebook sentiment

Conversations around Facebook were an average of 72% positive over the last month and are currently 64% positive.

Will Google finally succeed at social and give Facebook a run for its money? Or will Google+ fade into oblivion just like Google Buzz and Google Wave?

As TechCrunch reported, May 28 was supposed to be Microsoft Bing day. Everyone knew for months that Steve Ballmer would announce the new Microsoft Bing search engine during the All Things Digital conference in San Diego. Then minutes later, Google announced a stealth project 4+ years in the making called Wave at the Google IO conference in San Francisco.

So which generated more buzz: Microsoft’s new decision engine, or Google’s new communication platform integrating e-mail, IM, document sharing, search, publishing, Twitter (Twave) and more?

The spikes almost mirrored each other on the 28th, but today Google Wave is generating increasingly higher buzz. Instead of talking about Bing replacing Google search, everyone is talking about whether Google Wave will be the communication platform of the future.