President Barack Obama made history Wednesday by saying ”Same-sex couples should be able to get married.” Obama officially declared his support for same sex marriage in an interview with ABC News.
We used Social Radar to analyze conversations online.
Obama mentions increased 150% Wednesday.
Obama mentions are currently 67% positive (green), their highest point of the month.
As a startup, it’s probably pretty scary and frustrating when you hear that Google has launched a competing offering. Tuesday, that happend for Dropbox when Google launched Google Drive. Google’s announcement came on the heels of Microsoft’s SkyDrive update announcement earlier this week.
Many expressed concern over privacy, but Google’s policy is actually no worse than its rivals. Google’s new cloud-based document and storage solution is priced aggressively and boasts best-in-class integration with other Google services — including Google Docs.
The cloud storage and collaboration space is more competitive than ever before. Google faces competition not just from cloud companies such as Box and Dropbox, but from Apple, Microsoft and Amazon as well.
A 100GB Dropbox account costs more than three times what a Google Drive account costs. Can Dropbox survive? We used Social Radar to analyze conversations online.
Google Drive was mentioned in 71% of all Dropbox conversations since yesterday. Although some of those mentions were to say things like Google Drive won’t be a Dropbox killer.
Google Drive chatter more than doubled Dropbox and SkyDrive chatter online since yesterday.
If you’re a Dropbox user, will you switch to Google Drive?
Facebook CEO Mark Zuckerberg announced Monday that Facebook reached an agreement to buy photo-sharing app Instagram for $1 billion. Reactions online varied. Read Write Web said it was all about investors, leading up to Facebook’s IPO. CNN said Facebook will ruin Instagram.
We used Social Radar to analyze conversation data online.
Instagram buzz has continued to increase sharply over the last six months.
A closer examination of Instagram mentions over the last 30 days shows that buzz around the Instagram Android launch was higher than buzz around the Facebook acquisition.
Instagram was mentioned in 32% of Facebook conversations following the acquisition.
Conversations around Instagram have reached their most negative point, currently only 68% positive.
Facebook, acquisition, 1 billion, and Mark Zuckeberg are all prominent topics of conversation within Instagram mentions online. Facebook acquisition mentions within Instagram conversations are 57% negative today.
Is Facebook’s decision to purchase Instagram a red flag?
The Quaker oat man, known as “Larry” is getting a makeover as part of a wider effort by PepsiCo to reinvigorate the brand globally. Customers associate the brand with heritage, trust and quality, and people associate oatmeal with energy and health choices, says Patrick Rowell, director of strategy for Hornall Anderson, Quaker’s brand-design firm.
The design firm trimmed Larry’s hair, made him five pounds lighter, removed his double chin, and show his shoulders, which makes him seem stronger and more vibrant.
Old logo:
New logo:
We used Social Radar to analyze conversations around Quaker online.
The new logo is currently being mentioned in 18% of Quaker conversations.
Overall Quaker buzz has been unaffected by the new logo so far.
Conversations around Quaker have been an average of 80% positive this month, but spiked to 96% positive today.
Approximately 44% of Quaker mentions came via Twitter, 43% via blogs. Coupons with the term “free” offer appear in 33% of Quaker conversations and have 100% positive chatter online.
For further analysis, visit http://infegy.com/socialradar.
Goldman Sachs executive Greg Smith resigned with flair, writing an op-ed piece for the NY Times. Smith’s comments about the firm putting profits before the interests of clients could reignite a debate over how much Wall Street has changed in the wake of the financial crisis.
We used Social Radar to analyze conversations around Goldman Sachs online.
Goldman Sachs mentions skyrocketed 585% early Wednesday following the op-ed piece being shared online.
Smith’s resignation is appearing in nearly every topic of conversation around Goldman Sachs currently. Goldman Sachs conversations are 73% positive though. The term ‘muppet’ appears in 1% of Goldman Sachs conversations. Smith said Goldman Sachs executives use the term “muppet” as a short hand term for clients.
Will Smith, along with James Whittaker, the engineer who blogged about why he left Google, start a trend of public resignations?
The 2012 Screen Actors Guild (SAG) Awards had few surprises Sunday night. “The Help” took home several awards. Here’s the full list of awards.
We used Social Radar to analyze conversations online.
The SAG Awards, which are often used to predict winners of Academy Awards, generated only around 1/4 as much buzz as the Golden Globes earlier this month.
Conversations around the 2012 SAG Awards were 88% positive. Glee was the most mentioned topic — although the TV show did not win an award, its star Lea Michelle made headlines for stealing the show on the red carpet.
Paula Deen, host of the Food Network’s “Paula’s Best Dishes,” confirmed on Tuesday’s “Today Show” that she was diagnosed with type 2 diabetes three years ago, even as she continued to promote such dishes as “Chocolate Cheese Fudge” and “Sausage Pancake Egg Sandwiches” on her program. Angry diabetics are calling the celebrity chef a hypocrite for hiding her disease while promoting fatty, sugar-heavy foods and for partnering with a drug company that provides relief for diabetics.
We used Social Radar to analyze conversations around Deen online.
Paula Deen mentions online are at their highest point in months.
Conversations around Deen had been averaging above 85% positive, and are currently only 57% positive.
Diabetes is currently being mentioned in 63% of all Paula Deen conversations.
Do you think Deen put other people’s health at risk by promoting high fat, high sugar foods without disclosing that she herself could not eat the dishes and had diabetes?
People all over the world rarely celebrate the same holiday on the same day. So we decided to use Social Radar to analyze worldwide conversations all mentioning one thing in a universal language: 2012.
2012 was mentioned in 21% of ALL Internet conversations online January 1. Wow!
Overall conversations around 2012 are 88% positive. The word ‘plan’ is appearing in 15% of 2012 conversations. Interestingly, in a sign of the times, the word ‘blog’ appears in 16% of all 2012 conversations. ‘Resolution’ appears in 8% of 2012 conversations.
Was blogging part of your New Year’s resolution?
With Christmas almost upon us Social Radar takes a look at what people online have been saying they like most (and least) about the festive season over the last 3o days.
Overall there has been 86% positivity towards Christmas in the last month, 11% negativity and 3% mixed sentiment.
Fortunately negative posts are few and far between but those that are mentioned include ‘ugly Christmas sweaters’ and the expense of the festive season along with posts including words such as ‘dread’, ‘miserable’ and ‘boring’.
Whatever your thoughts are about the festive season all of us at Infegy would like to wish you a Happy Christmas and a Prosperous New Year. Look out for us in 2012 when we’ll be bringing you more insight into the wonderful world of social media.
The leadership of North Korea passed to a third generation of the Kim family Monday after the weekend death of Kim Jong Il, who ruled the Stalinist state since 1994.
Kim Jong Il was a hot topic of conversation on Twitter and social media sites Sunday night and Monday morning. We used Social Radar to analyze conversations online.
Kim Jong Il is currently being mentioned in 0.4% of ALL Internet conversations.
Conversations around North Korea are currently 62% negavie.
The U.S. is watching North Korea closely, after reports that unstable North Korea fired short-range test missiles into the Sea of Japan. The U.S. has seen no unexpected moves by the North Korean military but is remaining “vigilant” in the wake of the death of the North Korean leader.
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