Deep consumer insight and powerful market research derived from our
industry-leading social dataset spanning 6+ years.
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Using data from Social Radar, we created the Top 50 Social Brands, benchmarking companies by volume of positive dialog surrounding each for Q1 2013.
"Validating Social Data for Public Opinion" analyzes the use of our powerful information source in comparison to polls conducted by Pew Research. Free download.
A national debate is stirring surrounding guns. We have analyzed dialog surrounding the issue to better understand both sides of this intense discussion.
The baseball season is underway, and with it comes warmer weather, loud fans, and hopefully some home runs. But what’s the one thing fans want next to them as they cheer on their team? Turns out, it’s not burgers or brats. It’s beer.
Alert! Magazine, from the Marketing Research Association, has published an article titled Deriving Insight From The Dialog Of Millions, which looks at the use of social data to power modern market research, authored by our very own Danielle Pederson.